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CUSTOMER DISCOVERY
FREE via Zoom
This session breaks down the fundamentals of customer discovery and how to identify your target users, understand their real problems, and validate your assumptions before investing time and money.
Whether you are refining an idea or preparing to launch, this webinar will help you build with confidence by grounding your business in real customer insights.
By the end of this webinar, participants will be able to:
1. Define their ideal customer profile with clarity, including key traits, needs, and behaviors.
2. Identify and articulate real customer problems worth solving, based on evidence—not assumptions.
3. Design and conduct effective customer discovery interviews using the right questions and approach.
4. Validate or refine their business idea using insights gathered from potential customers.
5. Translate customer insights into actionable next steps for product, positioning, or go-to-market strategy
Select date and timeEvent time zone:America/Bogota GMT-05:00
